000 00289nam a2200121Ia 4500
008 221117b |||||||| |||| 00| 0 eng d
040 _aBGL
_cBGL
082 _a658.8AKA:M
100 _aAaker David A
245 0 _aMarketing Research
260 _aNew York
_bWiley & Sons
_c2001
942 _cGB
999 _c23636
_d23636